Advanced International Journal for Research

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Volume 6 Issue 5
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The NEURO-NITY mindset of believer and follower

Author(s) Dr. Ahmad Firdaus Bin Wan Teh
Country Malaysia
Abstract This paper introduces the Neuro-Nity Mindset Theory—a pioneering framework developed by Dr. Ahmad Firdaus Wan Teh (Dr. DAF)—which integrates neuroscience, psychology, and Islamic values to explain how faith-based cognition shapes human behavior, leadership, and entrepreneurship. Building upon contemporary mindset theories, Neuro-Nity advances the discourse by merging neural plasticity and spiritual intentionality into a unified model of personal transformation. The study delineates two archetypes: the Believer Mindset, characterized by growth, adaptability, and faith-driven resilience, and the Follower Mindset, which reflects rigidity, external dependence, and limited self-efficacy.

Through a synthesis of Qur’anic principles, psychological models, and empirical reflections from entrepreneurial practice, the paper demonstrates that belief systems profoundly influence cognitive flexibility, ethical judgment, and socio-economic behavior. Central to the framework is the Neuro-Nity Quotient (NQ)—a 60-item diagnostic tool measuring six interrelated pillars: Consciousness, Character, Competence, Connection, Contribution, and Consistency (6C Model). These pillars establish an operational structure for aligning thought, neural activity, and moral purpose.

The findings suggest that Neuro-Nity offers an evolutionary step beyond secular growth mindset theories by embedding spiritual intelligence into cognitive science. It proposes a holistic paradigm for cultivating ethical leadership, sustainable entrepreneurship, and psychosocial well-being. Consequently, the Neuro-Nity Mindset positions faith and neuroscience not as competing domains but as complementary forces driving continuous learning, resilience, and purposeful human advancement.
Keywords Keywords: Neuro-Nity Mindset, Growth Mindset, Neuroscience, Islamic Psychology, Spiritual Intelligence, Ethical Leadership, Entrepreneurship.
Field Sociology > Philosophy / Psychology / Religion
Published In Volume 6, Issue 5, September-October 2025
Published On 2025-10-18
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E-ISSN 3048-7641
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