A Study on the Relationship between Service Quality and Customer Satisfaction towards Telecommunication Companies of Madhya Pradesh

Author(s)	Prof. Satendra S. Thakur, Hemant Rawat
Country	India
Abstract	The present study examines the relationship between service quality and customer satisfaction towards telecommunication companies in Madhya Pradesh. It focuses on key service quality dimensions, including network coverage, internet connectivity, customer care, complaint handling, and tariff affordability. The study adopts a quantitative research approach, with a proposed sample size of 465 respondents. Primary data are intended to be collected through a structured questionnaire and analysed using appropriate statistical techniques. The research aims to identify factors associated with customer satisfaction and provide practical suggestions for improving service delivery, customer retention, and the overall performance of telecommunication service providers.
Field	Sociology > Administration / Law / Management
Published In	Volume 7, Issue 5, September-October 2026
Published On	2026-10-30

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