Advanced International Journal for Research

E-ISSN: 3048-7641   •   Impact Factor: 9.11

A Widely Indexed Open Access Peer Reviewed Multidisciplinary Bi-monthly Scholarly International Journal

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Volume 7 Issue 1
January-February 2026

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An Empirical Analysis of the Strategic Challenges in Social and Sustainable Entrepreneurship

Author(s) Dr.R.Bhuvaneswaran, S.Pavithra, Dr.N. Santhanavadivu, Dr.N. Santhanavadivu
Country India
Abstract Social and sustainable entrepreneurship has emerged as a critical driver of inclusive economic development, addressing pressing social and environmental challenges while pursuing economic viability. Unlike conventional enterprises, social and sustainable enterprises operate within a dual or triple bottom line framework, balancing financial performance with social impact and environmental responsibility. Despite their growing significance, these enterprises face a wide range of strategic challenges that hinder their growth, scalability, and long-term sustainability. This study aims to empirically analyse the key strategic challenges encountered by social and sustainable entrepreneurs, with particular emphasis on financial, operational, market, and regulatory dimensions. Using primary data collected through a structured questionnaire and analysed through appropriate statistical tools, the study examines how these challenges influence strategic decision-making and sustainability outcomes. The findings are expected to provide valuable insights for entrepreneurs, policymakers, investors, and support institutions in designing effective strategies and policy interventions to strengthen the social and sustainable entrepreneurship ecosystem.
Keywords Social Entrepreneurship, Sustainable Entrepreneurship, Strategic Challenges, Financial Sustainability, Impact Measurement, Policy Environment
Published In Volume 7, Issue 1, January-February 2026
Published On 2026-02-07
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E-ISSN 3048-7641
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