Advanced International Journal for Research

E-ISSN: 3048-7641   •   Impact Factor: 9.11

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Volume 7 Issue 1
January-February 2026

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A Descriptive Study on Investor Awareness and Risk Perception in Mutual Funds

Author(s) Dr.B.Jagadeeswaran, Ms.M.Hemavathy
Country India
Abstract Mutual funds are emerging as one of the most preferred investment avenues among retail investors especially in India due to the professional management by agents, diversifications available in market, benefits that are with better returns, and accessibility. This descriptive study aims to examine the extent of investor awareness regarding mutual funds and to analyze how investors perceive risk associated with mutual fund investments using secondary data. This study attempts to provide a realistic understanding of how investors perceive mutual funds, the fears and expectations they associate with them, and the role awareness plays in shaping these perceptions. The study relies on data from published reports of egulatory bodies as such the Securities and Exchange Board of India (SEBI), Association of Mutual Funds in India (AMFI), Reserve Bank of India (RBI), along with research articles, government publications, and industry reports.The study highlights the importance of financial literacy initiatives and investor education programs to enhance informed decision-making and reduce misperceptions related to mutual fund risks. The results of this study can assist policymakers, financial advisors, and asset management companies in designing effective investor awareness strategies.
Keywords : Investor Awareness, Risk Perception, Mutual Funds, Investment Behavior, Retail Investors
Published In Volume 7, Issue 1, January-February 2026
Published On 2026-02-22
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E-ISSN 3048-7641
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